ONLINE WORKSHOP

Writing for the Media


31 October 2025

The Technological University of the Shannon (TUS) is organising the Online Workshop ‘Writing for the Media’ on 15 November 2025.

This workshop focuses on the processes and practices of writing effectively for the media. It harnesses advice on ‘best practice’ from the literature and the experiences of guest speakers working with journalists to publicise and disseminate research, including writing press releases and feature writing.

Journalists are interested in research, but engaging them requires a particular skill set so that the research seems open and accessible, and is not so far removed from the realities of everyday living. The session introduces participants to some outlets for disseminating research, which are very popular with ideas of how to permeate them.

Online Workshop
‘Writing for the Media’

Date
5 December 2025

Time
11h00 – 13h00 CET

Mode
Online

Platform
MS Teams

Target group
Postgraduate researchers and people who are interested in writing for the media and working with journalists.

Previous knowledge required
None.

It will focus on:

  • The process and practice of writing.
  • Why writing still matters in an era of hyper-globalisation.
  • How to get your writing noticed.
  • Definitions and perspectives from research.
  • Similarities and differences in academic writing versus media sources.
  • Practical examples from guest speakers’ perspectives of ‘what works’.

Learning Outcomes:

  • Analyse research perspectives and theoretical approaches to media writing.
  • Conceptualise areas of confluence and convergence in media writing as opposed to writing for journals, etc.
  • Discuss strategies on how to get your writing noticed and how to work collaboratively with journalists.
  • Examine the perspective of experts who work regularly with the media and how this can positively impact on careers.

Hosted by 
TUS, Ireland

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